题目
题型:不详难度:来源:
There are thousands of products of all colors and shapes in a supermarket, making you believe that they are worth a try. How? Packaging (包装)is the silent but persuading salesman.
There on the shelves, each bottle, can, box, and jar has been carefully designed and measured to speak to the inner self of the consumer(消费者), so that is buying not only a product but also his belief in life. Scientists have studied consumer behavior recently and found that the look of the package has a great effect on the “quality” of the product and on how well it sells, because “Consumers generally cannot tell between a product and its package. Many products are packages and many packages are products,” as Louis Cheskin, the first social scientist studying consumers’ feeling for packaging, noticed.
Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human attention quickly. Take V8 for example. For many years, the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body. And the word “green” today can keep food prices going up.
Shapes are another attraction. Circles often suggest happiness and peacefulness, because these shapes are pleasing to both the eye and the heart. That’s why the round yellow M signs of McDonald’s are inviting to both young and old.
This new consumer response(反应)to the colors and shapes of packages reminds producers and sellers that people buy to satisfy both body and soul.
60.According to the passage, ______ seems to be able to persuade a consumer to buy the product.
A.the pleasing color of the package B.the special taste of the product
C.the strange shape of the package D.the belief in the product
61.If a package or a product is round in shape, it can ________.
A.bring excitement to the consumers B.attract the consumers’ attention
C.catch the eye movement of the consumers D.produce a happy and peaceful feeling
62. “And the word ‘green’ today can keep food prices going up.” This sentence suggests that consumers today are ________.
A.starting to notice the importance of new food
B.enjoying the beauty of nature more than before
C.beginning to like green vegetables
D.paying more attention to their healthy
63.It can be inferred from the passage that V8 is a kind of ________.
A.vegetable dish B.healthy juice C.iced drink D.red vegetable
答案
60--63 ADDB
解析
60.A 点评:细节理解题。文章第三自然段就是该题的解题思路,故应选A。
61.D点评:细节理解题。文章第四自然段中的“Circles often suggest happiness and peacefulness”就很好地说明D为正确选项。
62.D 点评:联系上下文,该词所在句的前面一句话就说明“Green”意为“绿色健康的”,故选D。
63.B 点评:细节理解题。在文章第三自然段中的“For many years,the bright red color of tomatoes and carrots on the thin bottle makes you feel that it’s very good for your bady.”可知B为正确选项。
核心考点
试题【There are thousands of products of all colors and shapes in a supermarket, makin】;主要考察你对题材分类等知识点的理解。[详细]
举一反三
LONDON(Reuters)-Organic fruit, delivered right to the doorstep. That is what Gabriel Gold prefers, and he is willing to pay for it. If this is not possible, the 26-year-old computer technician will spend the extra money at the supermarket to buy organic food.
"Organic produce is always better," Gold said. "The food is free of pesticides(农药), and you are generally supporting family farms instead of large farms. And more often than not it is locally(本地)grown and seasonal, so it is more tasty. "Gold is one of a growing number of shoppers buying into the organic trend, and supermarkets across Britain are counting on more like him as they grow their organic food business. But how many shoppers really know what they are getting, and why are they willing to pay a higher price for organic produce? Market research shows that Gold and others who buy organic food can generally give clear reasons for their preferences-but their knowledge of organic food is far from complete. For example, small amounts of pesticides can be used on organic products. And about three quarters of organic food in Britain is not local but imported(进口)to meet growing demand. "The demand for organic food is increasing by about one third every year, so it is a very fast-growing market," said Sue Flock, a specialist in this line of business.
60. More and more people in Britain are buying organic food because ____.
A. they are getting richer
B. they can get the food anywhere
C. they consider the food free of pollution
D. they like home-grown fruit
61.Which of the following statements is true to the facts about most organic produce sold in Britain?
A. It grows indoors all year round.
B. It is produced outside Britain.
C. It is grown on family farms.
D. It is produced on large farms.
62.What is the meaning of "the organic trend" as the words are used in the text?
A. growing interest in organic food
B. better quality of organic food
C. rising market for organic food
D. higher prices of organic food
63.What is the best title for this news story?
A. Organic food-healthy, or just for the wealthy?
B. The making of organic food in Britain
C. Organic food-to import or not?
D. Good qualities of organic food
Northern Europeans spend a lot of time in their cold and cloudy winters planning their summer holidays. They are proud of their healthy color when they return home after the holiday. But they also know that a certain amount of sunshine is good for their bodies and general health.
In ancient Greece people knew about the healing(治疗) powers of the sun, but this knowledge was lost. At the end of the nineteenth century a Danish doctor, Niels Finsen, began to study the effect of sunlight on certain diseases, especially diseases of the skin. He was interested not only in natural sunlight but also in artificially (人造地) produced rays. Sunlight began to play a more important part in curing sick people.
A Swiss doctor, Auguste Rollier, made full use of the sun in his hospital at Lysine. Lysine is a small village high up in the Alps. The position is important: the rays of the sun with the greatest healing power are the infra-red (红外线的) and ultra-violet (紫外线的) rays; but ultra-violet rays are too easily lost in fog and the polluted air near industrial towns. Dr. Roller found that sunlight, fresh air and good food cure a great many diseases. He was particularly successful in curing certain forms of tuberculosis with his “sun-cure”.
There were a large number of children in Dr. Roller’s hospital. He decided to start a school where sick children could be cured and at the same time continue to learn. It was not long before his school was full.
In winter, wearing only shorts, socks and boots, the children put on their skis after breakfast and left the hospital. They carried small desks and chairs as well as their school books. Their teacher led them over the snow until they reached a slope which faced the sun and was free from cold winds. There they set out their desks and chairs, and school began.
Although they wore hardly any clothes, Roller’s pupils were very seldom cold. That was because their bodies were full of energy which they got from the sun. But the doctor knew that sunshine can also be dangerous. If, for example, tuberculosis is attacking the lungs, unwise sunbathing may do great harm.
Today there is not just one school in the sun. There are several in Switzerland, and since Switzerland is not the only country which has the right conditions, there are similar schools in other places.
1. According to the passage, when did sunlight begin to play a more important part in the treatment of disease?
A. From ancient times. B. At the end of the nineteenth century.
C. Not until this century. D. Only very recently.
2. Why are a Danish doctor and a Swiss doctor mentioned in the second and third paragraphs?
A. Because they both made use of sunlight to treat illness.
B. Because they were the first people who used sunlight for treatment.
C. Because they were both famous European doctors.
D. Because they used sunlight in very different ways.
3. Dr Roller set up a “sun-cure” school probably for the reason that _______.
A. most children could stay in his hospital
B. children could study while being treated
C. the school was expected to be full of pupils
D. the school was high up in the mountains
4. What can be inferred from the last paragraph of the passage?
A. “Sun-cure” schools are becoming popular everywhere.
B. Switzerland is the only country where “sun-cure” schools are popular.
C. Proper conditions are necessary for the running of a “sun-cure” school.
D. “Sun-cure” schools are found in countries where there is a lot of sunshine.
Most of us think that when we step under a shower we’re getting clean.We are, but we’re also giving a home to lots of tiny little creatures we didn’t even know about.
A showerhead carries thousands of bacteria (细菌) called Mycobacterium.These can cause problems like coughs and tiredness, and a general feeling of poorliness (身体不舒服).When you turn on the water, the bacteria go from the showerhead onto and into your body.
This is a finding of Norman R.Pace and his team at the University of Colorado, in the US.The scientists investigated bacteria in all kinds of human environment, including showers.
Pace"s team looked at 45 showerheads in nine American cities.They discovered that 30 percent of them had large amounts of flying Mycobacterium.
But Pace said that they pose few threats to the health.Only those with a frail (脆弱的) immune (免疫的) system might need to worry.
He told the New York Times that the bactertia are not as unpleasant as might be thought.He said that having a shower is no more dangerous than anything else we do in the morning.
But for those who feel sick about the idea of all those microorganisms (微生物), he had some advice.
Let the water run for 30 seconds before getting into the shower.Why? The number of bacteria is smaller than when the water is just turned on.If that seems like a waste of water, he added that you could also change your showerhead every few months.
But Pace had good news too.He has also been testing the air in US subways.Apart from iron particles (粒子), which are ground off the track by the wheels of trains, subway air is fresh.The reason is that a train’s movement pumps fresh outdoor air into the tunnels(隧道).
Pace explained that he wanted to understand the natural microbial(微生物的) environments of public places.This kind of knowledge might help detect the microbes to be used in a bioterrorist (生物恐怖分子) attack.
49.According to the finding of Norman R.Pace, after taking a shower, we might ______.
A.get much dirtier B.be covered by bacteria
C.get a frail immune system D.catch a cough or feel tired
50.Pace’s research into showers shows that ______.
A.there is no reason to fear microorganism
B.shower water contains much less bacteria after being left to run for 30 second
C.having a shower in the morning is more dangerous than at other time
D.of 45 showerheads surveyed in nine cities, 30 carried large amounts of Mycobacterium
51.According to the research of Pace’s team, which of the following contributes to fresh air in US subways?
A.Train wheels. B.Iron particles.
C.The movement of the trains. D.Air conditioners on the trains.
52.The word “detect” in the last paragraph probably means “______”.
A.to discover B.to protect C.to make D.to prevent
Tamiflu does not kill but prevents H1N1 from further proliferation (繁衍) till the virus limits itself in about 1-2 weeks (its natural cycle).H1N1, like other Influenza A viruses, only infects the upper respiratory tract and proliferates (only) there.The only way of entry are the nostrils(鼻孔) and mouth/ throat.In a global epidemic of this nature, it"s almost impossible not coming into contact with H1N1.
Contact with H1N1 is not so much of a problem as proliferation is.
While you are still healthy and not showing any symptoms of H1N1 infection, in order to prevent proliferation, some very simple steps can be practiced:
1.Frequent hand-washing.
2."Hands-off-the-face" approach.Resist all temptations to touch any part of face (unless you want to eat or bathe).
3.Gargle(漱口) twice a day with warm salt water (use Listerine if you don"t trust salt).H1N1 takes 2-3 days after initial infection in the throat/ nasal cavity to proliferate and show characteristic symptoms.Simple gargling prevents proliferation.In a way, gargling with salt water has the same effect on a healthy individual that Tamiflu has on an infected one.Don"t underestimate this simple, inexpensive and powerful preventative method.
4.Similar to 3 above, clean your nostrilsat least once every day with warm salt water,Which is very effective in bringing down viral population.
5.Strengthen your natural immunity with foods that are rich in Vitamin C .If you have to supplement with Vitamin C tablets, make sure that it also has Zinc to boost absorption.
6.Drink as much of warm liquids as you can.Drinking warm liquids has the same effect as gargling, but in the reverse direction.They wash off proliferating viruses from the throat into the stomach where they cannot survive, proliferate or do any harm.
7.All these are simple ways to prevent, within means of most households, and certainly much less painful than to wait in long queues outside public hospitals.
57.What part of a person’s body do H1N1flu viruses mainly infect?
A.one’s lung B.the upper respiratory tract
C.one’s heart D.one’s throat and lung
58.H1N1 flu viruses go into our bodies by ________.
A.touching B.diet C.breathing D.dirt
59.What does the underlined word “underestimate” mean ?
A.assign too low a value to
B.drop the cost of
C.pay more attention to
D.calculate the number of money
60.The author presents this passage by ______.
A.telling an interesting story B.testing an idea by reasoning
C.introducing some practical methods D.describing some activities in a natural order
For all the dinner table, a glass of milk seems to be a constant , at least it was when I was growing up.It was widely believed that milk was integral in building strong bones and teeth. There’s no doubt that dairy products(乳制品), and milk in particular, are high in protein and calcium, and most milk products are supplemented with Vitamin D and A.
While it’s well known that our bones need calcium, some studies suggest that high calcium intake doesn’t necessarily lower a person’s risk for fractures(骨折). A Harvard study found that people who drank two or more glasses of milk had no greater protection from breaking a bone than those who drank a glass or less a week.
There’s no doubt that we need calcium, Some anti-dairy supporters claim that dairy can lead to heart disease. Much of this claim is based on high fat and high dairy products, like cheeses and creams, which may indeed contribute to cardiovascular problems. Some studies have linked high milk intakes with a risk of prostate cancer; this seems to be caused by high-fat dairy products, not dairy in general.
Although milk was always regarded as one of the most important thing we need for our bones, yet least promoted, factors involved in strengthening bones. Perhaps we should think of dairy as less like a nutrient and more like a food. If you like it, eat it.If not, find some others. Because some claims may not be completely true, when I eat a cream, I’m not thinking about calcium, protein, or any such thing. I’m thinking delicious.
61.Which of the following is TRUE on the milk?
A.The more milk you drink, the more risk for fractures you might be.
B.The more milk you drink, the less risk for fractures you might be.
C.The less milk you drink, the less risk for fractures you might be.
D.There is no link between them.
62.Some anti-dairy supporters claim that dairy can lead to except______.
A.cardiovascular problems B.heart disease
C.prostate cancer D.stomach cancer
63.The underlined words “some others” in the last paragraph refer to_____.
A.dairy products B.milk C.food D.cream
64.What’s the author’s attitude towards milk?
A.He doesn’t like milk any more
B.He used to drink milk as a child.
C.He regards milk as a nutrient.
D.He always cares about calcium, protein when he eats something.
65.We can learn from the text that_____
A.All the claims are not completely true .
B.High milk intakes can lead to cancer.
C.It’s necessary for you to reduce milk intakes.
D.Give up milk for your health.
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