题目
题型：0107 期末题难度：来源：
any purpose. Everyday dozens of new cell phone models appeared. Today, you can find what was regarded
as a fantasy yesterday in a store and you will buy it tomorrow. But what to do with the old phones, which
work well enough and not so old?
Just get some money! Simply Sellular is buying almost all models of cell phones: LG, Motorola, HP,
Siemens, Samsung, Sanyo, Nokia and many others cell phones. Also they accept phones produced in every
country, and in every condition. Simply Sellular can offer a good price for your old cell phone in cash. Their
mission is giving you a simple way to get money for an old phone, as simple and profitable (赚钱), as it"s
possible. Also they offer a trade-in scheme (折价方案) to get another model instead of your phone, providing
a good service after the sale.
Also Simply Sellular works with the so-called 911 cell phone program. So you can donate (捐赠) your
cell phone to them to help some people who need it. They know what to do with your old phone! You can
be interested in their recycling programs, where every used cell phone could be easily recycled for a few
times. Some phones, which are good for refurbish (翻新), Simply Sellular donates to people who need it,
for example women or military personnel. If the refurbish is impossible they just recycle cell phones.
Just think a minute: it"s a good deal to get some money for your old cell phone, good deal to help
somebody with your phone and really important to recycle all techniques after use. Working with Simply
Sellular you get every possibility absolutely free. And they will pay to you! That"s a really god deal!
B. throw the old one into the dustbin to protect your health
C. return the old one to the producer to get some money
D. sell the old one to Simply Selluar on a reasonable price
B. another new model without any pay
C. a cost-free service provided by it
D. a profitable plan after the sale
B. refurbished and sold again
C. collected and on show
D. sent to a poorer country
B. introduce to us what to do with old cell phones
C. advise people not to change cell phones frequently
D. encourage us to keep up with new technologies
答案
核心考点
试题【阅读理解。 There are millions of used cell phones in the world today, the most of】；主要考察你对题材分类等知识点的理解。[详细]
举一反三
more importantly, what may be available. In order to make your visit more efficient, the rules listed below
may be of some help to you.
Avoid attending the opening ceremony
Unless your company is sponsoring (主办) the exhibition, find out when the opening ceremony is and
show up about 30 minutes after that. The opening ceremony is like a starting gun as soon as it"s over, the
gathered crowds will rush to the doors to get inside the exhibition halls.
Don"t be distracted (分散注意) by pretty models
Hot cars and pretty girls may go well together, but don"t be distracted by them. Remember what you
really want to see at an exhibition.
Go early.
Unlike the western competitors, Chinese exhibitors don"t give away a lot of freebies during exhibitions.
So, if you want the freebies, go to the show on the first day, right after the opening ceremony.
Don"t go during lunch hour
Lunch is like a daily national holiday in China, Lunch hour, unfortunately, leaves exhibition booths (摊位)
manned by guys who are more interested in stuffing (塞满) food into their mouths than explaining the product
or promoting (促进) the company.
Avoid any booth with a big screen TV, a video game, or a loudspeaker
These are cheap ways of attracting consumers to visit a booth, and it doesn"t always guarantee that the
vendor (买主) has a good product to show. Its purpose is to attract people with an electronic dog-and-pony
show.
Hand your name cards out to everyone
Take plenty of business cards in both Chinese and English with you when going to an exhibition. Hand
them out to every exhibitor whose booth you visit. This method helps advertise the name or your company,
so don"t leave home without them!
Follow the guards
Guards are available to assist anyone in need of help and to keep order. So follow them and look for the
best products to see at an exhibition.
Set a time limit
Prepare for what you want to see, how much time you want to spend and where you want to spend your
time.
Remember these rules and you will have a fruitful experience at an exhibition.
B. You"d better set a time limit.
C. You can ask for help from the guards.
D. Exhibitors usually hand out freebies on the first day of an exhibition.
B. To hand your name cards out to every exhibitor you visit.
C. To attend the opening ceremony.
D. To visit all the booths at an exhibition.
B. A kind of food
C. Something that is given to somebody without payment
D. Something that is given to somebody with payment
B. Rules for Attending an Exhibition in China
C. Rules for Holding an Exhibition in China
D. An Exhibition Means an Advertisement
| Products | Output (产量) 1997 (1 million tons) | Increase over |
| Grain | 492.5 | -2.4 |
| Oil-bearing crops of which: | 21.5 | -2.8 |
| Peanuts (花生) | 9.62 | -5.1 |
| Rapeseed (菜籽) | 9.45 | 3.7 |
| Cotton | 4.3 | 2.4 |
| Tea | 0.61 | 3.4 |
| Fruit | 50.45 | 8.4 |
| Meat of which: | 53.54 | 8.0 |
| Pork, beef and mutton | 41.21 | 8.0 |
| Cow milk | 6.63 | 5.4 |
| Sheep wool | 0.29 | -1.4 |
| Silkworm cocoons | 0.5 | -2.7 |
| Aquatic (水产) products of which: | 35.61 | 8.3 |
| Fresh water | 14.26 | 11.8 |
| Marine | 21.35 | 6.1 |
| 阅读理解。 | ||
| You"re in a department store and you see a couple of attractive young women looking at a sweater. You listen to their conversation: "I can"t believe it-a Lorenzo Bertolla! They are almost impossible to find. Isn"t it beautiful? And it"s a lot cheaper than the one Sara bought in Rome." They leave and you go over to see this incredible sweater. It"s nice and the price is right. You"ve never heard of Lorenzo Bertolla, but those girls looked really stylish. They must know. So, you buy it. You never realize that those young women are employees of an advertising agency. They are actually paid to go from store to store, talking loudly about Lorenzo Bertolla clothes. Every day we notice what people are wearing, driving and eating. If the person looks cool, the product seems cool, too. This is the secret of undercover marketing. Companies from Ford to Nike are starting to use it. Undercover marketing is important because it reaches people that don"t pay attention to traditional advertising. This is particularly true of the MTV generation-consumers between the age of 18 and 34. It is a golden group. They have a lot of money to spend, but they don"t trust ads. So advertising agencies hire young actors to "perform" in bars and other places where young adults go. Some people might call this practice deceptive (骗人的), but marketing executive Jonathan Ressler calls it creative. "Look at traditional advertising. Its effectiveness is decreasing." However, one might ask what exactly is "real" about of young women pretending to be enthusiastic about a sweater? Advertising executives would say it"s no less real than an ad. The difference is that you know an ad is trying to persuade you to buy something. You don" t know when a conversation you overhear is just a performance. | ||
| 1. The two attractive young women were talking so that they could _____. | ||
| [ ] | ||
| A. get the sweater at a lower price B. be heard by people around C. be admired by other shoppers D. decide on buying the sweater | ||
| 2. Lorenzo Bertolla is _____. | ||
| [ ] | ||
| A. a very popular male singer B. an advertising agency C. a clothing company in Rome D. the brand name of a sweater | ||
| 3. Which of the following can be inferred from the passage? | ||
| [ ] | ||
| A. The two girls are in fact employed by the Lorenzo Bertolla Company. B. The MTV generation tend to be more easily influenced by ads. C. Traditional advertising is becoming less effective because it"s too direct. D. Undercover marketing will surely be banned soon by the government. | ||
| 4. Which of the following would be the best title for the text? | ||
| [ ] | ||
| A. Two Attractive Shoppers B. Lorenzo Bertolla Sweaters C. Ways of Advertising D. Undercover Marketing | ||
| 阅读理解。 | ||
| "I sat-in at a restaurant for six months, and when they finally agreed to serve me, they didn"t have what I wanted"-so went a famous line. In reality, the sit-in movement was not a joke. It began in Greensboro, North Carolina, at 4:30 P. M., on the afternoon of February 1, 1960. On that day, Ezell Blair Jr., Joseph McNeil, David Richmond, and Franklin McClain entered an F. W. Woolworth store. They sat down at a segregated (隔 离的) lunch counter, ordered coffee, and then refused to leave when told, "We don"t serve Negroes."" The four young men had expected not to be served. What no one had expected, however, was that they would sit there and politely, but firmly, refuse to leave. This was 1960, and throughout the South black people were not allowed to sit at the same lunch counters with whites, swim at the same beaches, use the same water fountains, or worship at the same churches. Segregation was the law, and it meant separation of the races in every way. The next day, the four returned to Woolworth"s-this time accompanied by sixteen other students. Again they sat at the lunch counter and requested service. Again they were refused. And again, they declined to leave. On Wednesday, February 3, seventy students filled the Woolworth"s store. This time, the group included white students as well as black. Many brought school books and studied while they waited. By this time, their protest had become known nationwide as a "sit-in". On Thursday, there was trouble. An angry group of white teenagers began shoving (推搡) and cursing them but were quickly removed by the police. By February 10, the sit-in movement had spread to five other states. By September 1961, more than 70,000 people, both black and white, had participated in sit-ins at segregated restaurants and lunch counters, kneel-ins at segregated churches, read-ins at segregated libraries, and swim-ins at segregated pools and beaches. Over 3,600 people had been arrested, and more than 100 students had been driven away. But they were getting results. On June 10, 1964, the U. S Senate passed a major civil rights bill outlawing (宣布为非法) racial discrimination in all public places. President Lyndon Johnson signed it on July 2, and it became law. But the highest credit still goes to the four brave students from North Carolina who first sat-in and waited it out. | ||
| 1. In this passage, "sit-in" refers to _____. | ||
| [ ] | ||
| A. an activity where people sit together and drink coffee freely B. a bill which outlaws racial discrimination in all public places C. a form in which people peacefully sit and decline to leave D. a polite behavior that everyone enjoys | ||
| 2. Which statement can be concluded from the fifth paragraph in the passage? | ||
| [ ] | ||
| A. The sit-in movement was not successful. B. The sit-in movement had a positive result. C. Only black people participated in sit-ins. D. A lot of protesters were arrested, with some students driven away from school | ||
| 3. What was the purpose of the civil rights bill passed in 1964? | ||
| [ ] | ||
| A. The highest credit went to the four brave students. B. It declared that segregation was a law. C. The students were allowed to participate in sit-ins. D. It made racial segregation against the law in all public places. | ||
| 4. What is the passage mainly about? | ||
| [ ] | ||
| A. Segregation was the law in the South. B. The first sit-in was in 1960. C. The sit-ins helped to end segregation. D. The civil rights bill was passed in 1964 by the U. S. Senate. | ||
| 阅读理解。 | ||
| Thousands of people living in the Chinese capital will celebrate the start of the Chinese New Year by heading for the ski resorts (滑雪场). Never mind that Beijing"s dry weather seldom produces snow. It is cold enough in winter for snow-making machines to make a covering for the hills north to the capital. And the rapid growth of a pleasure-seeking middle class has formed the basis for this new craze (热潮). Since Beijing"s first ski resort was opened ten years ago, the sport has enjoyed an Astonishing increase. There are now more than a dozen resorts. Clothes markets in the city have added bright colored ski suits to their winter collections. Mr Wei, a manager of a newly-opened ski resort in Beijing, sees the growth of an industry that could soon lead Chinese to head for the ski resorts of Europe. In recent years ski resorts offering natural snow have opened in China. But many are in faraway areas of the country and can"t really match the equipment and services of some ski resorts in Europe. Beijing"s skiing craze is partly a result of the recent increase in private (私有的) cars. This has led to the growth of a leisure industry in the capital"s suburbs, which until the late 1990s were unreachable to ordinary people. According Mr Wei, about 40% of the visitors to his resorts come in their own cars. The rest are bushed in by schools, businesses or government offices. The problem is making money. Starting ski resorts requires quite a lot of money: hiring land from the local government, preparing the hills, buying snow machines, making sure there are enough water and electricity to run them, and buying ski equipment for hiring out to customers. The ski resort where Mr Wei works cost nearly $4m to set up. And as so often in China when someone comes up with a good idea, many others rush in and price wars break out. Beijing now offers some of the cheapest ski training classes in the world, though with most people rather new to the sport, expecting a few more doing the same job. | ||
| 1. What does this text mainly talk about? | ||
| [ ] | ||
| A. Convenience for skiers brought about by private cars. B. Skiing as a new way of enjoying one"s spare time. C. Things to be considered when starting a ski resort. D. A sudden increase of ski training classes in Beijing. | ||
| 2. Why are some Chinese likely to go skiing in Europe? | ||
| [ ] | ||
| A. To visit more ski areas. B. To ski on natural snow. C. For a large collection of ski suits. D. For better services and equipment. | ||
| 3. The underlined words"leisure industry" in Paragraph 3 refer to _____. | ||
| [ ] | ||
| A. transport to ski resorts B. business of providing spare time enjoyments C. production of family cars D. part-time work for people living in the suburbs | ||
| 4. What is the main problem in running a ski resort? | ||
| [ ] | ||
| A. Difficulty in hiring land. B. Lack of business experience. C. Price wars with other ski resorts. D. Shortage of water and electricity. |