题目
题型：重庆市期末题难度：来源：
bins at Dylan"s Candy Bar in Manhattan. Since he was out of employment, Mr. Schneider, a
33-year-old designer, says he has become a person who always buys a lot of sweets every time he
shops for groceries.
"Sugar is comforting," he said. "There"s nothing more stressful than growing financial insecurity (不安
全感) everywhere."
The recession (经济衰退) seems to have a sweet tooth. As unemployment has risen, Americans,
particularly adults, have been consuming (消费) growing amounts of candy.
Theories vary on exactly why. For many, sugar lifts spirits dragged low by the economy. For others,
candy also reminds them of better times. And not importantly, it is relatively cheap.
At Candyality, a store in Chicago, business has jumped by nearly 80 percent and the owner, Terese
McDonald, said she was struggling to keep up with the demand for Bit-O-Honeys, and Sour Balls.
Many big candy makers are also reporting rising sales and big profits (利润).
"It"s not surprising." said Peter Liebhold, chairman of the Smithsonian Institution"s work and industry
division. "During the Great Depression in the 1930"s, candy companies stayed in business."
B. lots of Americans like candies
C. many Americans in the recession like sweets which are comforting
D. Americans are suffering much in the recession
B. The recession doesn"t affect Americans.
C. Americans are optimistic even though they are out of employment.
D. Candy companies stayed in business during the Great Depression.
B. It is comforting and can make a lot of profits.
C. It raises people"s spirits up.
D. It calls up people"s good memories.
B. Candy Companies Has a Bright Future
C. Americans Have a Sweet Tooth
D. Sugar Sales Rise in the Recession
答案
核心考点
试题【阅读理解 Raymond Schneider politely made his way through crowds of customers as 】；主要考察你对题材分类等知识点的理解。[详细]
举一反三
But economic reality is cruel everywhere; especially for new graduate. They have been told
repeatedly that a college degree is an open sesame(芝麻) to the global economy. But that"s not
necessarily so, according to new research by two economists at he Massachusetts Institute of
Technology, Frank Levy and Peter Temin.
It is true that people with college degrees make more money than people without degrees.
The gap has narrowed somewhat in recent years, which is disturbing. But the earning power of
college graduates still far outpaces that of less-educated workers.
The bad news, though, is that a college degree does not ensure a bigger share of the economics
pie for many graduates. In recent decades Mr. Levy and Mr. Temin show, only college-educated
women have seen their income grow in line with economy wide gains in productivity. The earnings
of male college graduates have failed to keep pace with productivity gains.
Instead, a huge share of productivity growth, which expands the nation"s income, is going to
Americans on the top of the income scale. In 2005, the latest year with available data, the top of
1 percent of Americans-whose average annual income was $ 1.1 million- took in 21.8 percent
of the nation"s income, their largest share since 1929.
Administration officials, and other politicians and economists, often, believe that income inequality,
reflects an education gap. But Mr. Levy and Mr. Temin show that in the case of men, the average
bachelor"s degree is not enough to catch the rising tide of the global economy.
They argue that the real reason that inequality is worsening is the lack of strong policies that broadly
distribute economic gains. In the past, for example, a more progressive income tax and unions
promote equality. Positive measures have been eroding and new ones have not yet emerged, making
the income gap even greater.
Mr. Levy and Mr. Temin conclude that only a new government policy can restore general
prosperity. That"s a challenge to the nation"s leader and today"s graduates. America needs them to
contribute to the development of the nation in global economy.
B. college graduates find it hard to find an ideal job after graduation in America.
C. research shows that American government should take measures to ensure income
equality for college graduates
D. college degrees are losing value in America.
B. Much of the total income in America has been gained by a few very rich people.
C. A small part of people in America have income increase.
D. Upper class Americans contribute most to productivity growth.
B. gradually reducing power
C. gradually disappearing
D. gradually not suitable
B. female college graduates have benefited from some governmental measures to ensure
their income growth.
C. income tax can grantee income equality.
D. new measures and policies have been taken to promote income equality.
B. lack of proper governmental policies
C. gender discrimination
D. underdevelopment of economy and productivity.
Android devices without the phone owners knowing that the images were being taken. In Apple"s
case, developers can also obtain the location information for each photo.
Senator(参议员) Charles Schumer said in a telephone interview that his office had spoken with
officials at both Apple and Google on Monday.
"We asked them if they could find a way on their own to prevent Apple from having access to
private info," Mr. Schumer said. "They were friendly and open to the idea that this ought to be
changed."
On Sunday, Mr. Schumer said that he planned to send a letter to the Federal Trade Commission
(联邦贸易委员会) asking the agency to investigate Apple and Google after the privacy concerns
came to light. Claudia Bourne Farrell, an F.T.C. spokeswoman, said the agency had received the
letter but she could not comment further.
"It sends shivers up the spine to think that one"s personal photos, address book, and who knows
what else can be obtained and even posted online without consent," Mr. Schumer wrote in his letter
to the F.T. C. "If the technology exists to open the door to this kind of privacy invasion, then surely
technology exists to close it, and that"s exactly what must happen."
Mr. Schumer said if Apple and Google could not come to an agreement to fix the problem, then
he would be forced to take the issue further.
He said other companies had been willing to work with his office to fix issues. "I"m optimistic that
we can get this changed without any regulation," he said. "If it"s not changed, then we"ll look the F.T.C,
and if that doesn"t work then we"ll look at legislative approach."
The F.T.C. has warned companies to try to be more vigilant(警醒的) in their efforts to protect
consumers when it comes to privacy.
B. to stop them from developing the technology of taking photos.
C. to urge them not to invade consumers" privacy.
D. to keep them from obtaining the location information for each photo.
B. Privacy invasion from Google has existed for a long time.
C. Apple and Google have decided to make a change.
D. Mr. Schumer takes the privacy concerns caused by Apple and Google seriously.
invasion .
B. can be used if permitted.
C. causes personal information to be posted online without permission.
D. causes privacy invasion to happen frequently.
B. The companies will be closed.
C. The senators will turn to legislation.
D. The senators will force the companies not to invade privacy.
B. In a newspaper.
C. In a magazine
D. In a textbook.
flew to Houston on Monday to advertise the benefits of offshore drilling at a national conference.
He told reporters before he left that he does not want to postpone drilling but to learn from the
accident off Louisiana"s coast.
"What we do as Americans is that we find out what went wrong and how can we do things
better, " Mc Donnell said."I think that"s the spirit of American people."
President Obama announced in March that Virginia will become one of the first East Coast
states to drill offshore for oil and natural gas.Companies could conduct exploratory drilling in
Virginia"s waters 50 miles off the coast late next year or early in 2012.
In Virginia Beach, the state"s largest city and one that relies heavily on tourism, Mayor Will
Sessoms said he would be worried if the timetable was not changed.Sessoms supported drilling
and helped the city pass a resolution (决议) in favor of it, in part to help the tourism industry by
keeping the cost of gas down.But, he said, the Louisiana accident was a wakeup call.
"It"s alarming to me, " Sessoms said."It gives me great concern."
Obama swore Friday that no expansion of offshore oil drilling would take place until investigations
into the Louisiana accident were complete.
Virginia"s officials, who support drilling, said they agree that drilling should be delayed.Sen.Mark
Warner said it was "appropriate" for Obama to delay offshore projects.McDonnell said he wants to
see a full investigation into the Louisiana accident, but he still thinks that drilling could begin off
Virginia"s coast as soon as next year or early 2012.
McDonnell has also said that drilling off Virginia"s coast would create thousands of jobs, as well
as lessen US dependence on foreign oil.
A recent explosion and fire on an exploratory well in the Gulf (海湾) of Mexico left 11 workers
missing and dead.Crude oil (原油) has been leaking into the gulf since, inching closer to the coasts
of Louisiana, Alabama and Mississippi.
The accident confirmed the worst fears of environmental groups and people already worried that
possible spills (溢出) could harm plants, animals, and tourism.
B. It should be delayed due to the gulf oil accident.
C. It has a lot of benefits, and thus shouldn"t be delayed.
D. It could make the US dependent on foreign oil.
B. It could help recover the economy.
C. It met the spirit of American people.
D. It partly helped the tourism industry.
A. The explosion in the Gulf of Mexico killed 11 workers.
B. The leaked crude oil may affect the coasts of 3 states.
C. The investigation into the accident has been completed.
D. Officials who support drilling off Virginia"s coast are not in favor of the investigation.
B. It is dangerous to drill oil
off the coasts.C. People should learn from oil accidents to reduce damage to our environment.
D. Investigations should be carried out immediately after oil accidents.
dates back to1623,when the first patent law to protect IP rights was passed. IP rights protect
an artist from having his/her creative ideas copied by another. For example. if somebody
generates an idea for a novel, that idea is protected by IP rights. If someone else wishes to
represent the idea or develop it further, he/she must consult the original artists,
who will normally be rewarded financially for its use. Back in the 17th century, IP rights
were primarily carried out to protect newly developed manufacturing processes against stealing ,
but today, intellectual property rights are also enjoyedby those who create music, art and literature.
In recent years, IP rights have been the focus of a great deal of discussion because of a
technology which looks set to weaken them altogether: the Internet. Many years ago, if you
wanted a recording of a song, you would have to purchase it from a music store;if a novel,from a
bookstore. In those days,IP rights were easily protected since it was very difficult to obtain
intellectual property without paying for it. However, a lot of IP, including songs,films,books
and artwork,can be downloaded today free of charge using the Internet. This practice has now
taken the world by storm,dramatically affecting the way in which we view IP rights.
B. novelists
C. engineers and inventors
D. those not receiving financial reward for their work
B. It sells songs and films.
C. It does not affect the way we understand IP rights.
D. It prevents the production of artwork.
B. The Internet.
C. Free downloading.
D. The large number of songs, films and books.
B. Ways to Protect Your IP Rights
C. The Present and the Future of IP
D.IP Rights and Our Attitudes
Fans used to be cra-zy about a specific film,but now the public tends to base its consumption
(消费)on the interest of celebrity attached to any given product. Besides, fashion magazines
have almost abandoned the practice of putting models on the cover be-cause they don"t sell
nearly as well as famous faces. As a result,celebrities have realized their unbelievably powerful
market potential,moving from advertising for others" prod-ucts to developing their own.
Celebrity clothing lines aren"t a completely new phenome-non,but in the past they were
typically aimed at the ordinary consumers,and limited to a few TV actresses. Today they"re
started by first-class stars whose products enjoy equal fame with some world top brands.
The most successful start-ups have been those by celebrities with specific personal style.As
celebrities become more and more experienced at the market,they expand their production
scale rapidly,cover-ing almost all the products of daily life.
However, for every success story, there"s a related warning tale of a celebrity who
overvalued his consumer appeal. No matter how famous the product"s origin is,if it fails
to impress consumers with its own qualities it begins to resemble an exercise in self-promotional
marketing. And once the initial(最初的) attention dies down,consumer m-terest might fade,
loyalty(忠诚)returning to tired-and-true labels.
Today, celebrities face even more severe embarrass-ment. The pop-cultural circle might
be bigger than ever,but its rate of turnover has speeded up as well. Each mis-step threatens
to reduce a celebrity"s shelf life, and thesame newspaper or magazine that once brought him
fame has no problem picking him to pieces when the opportunity appears. Still, the ego"s
(自我的 ) potential for expansion is limitless. Having already achieved great wealth and
public recognition, many celebrities see fashion as the next fron-tier to be conquered. As
the saying goes, success and failure always go hand in hand. Their success as designers might
last only a short time, but fashion-like celebrity-has always been temporary.
B. no longer put models on the cover
C. need not worry about celebrities" market potential
D. judge the market potential of every celebrity correctly
B. producers prefer models to celebrities for advertisements
C. producers prefer TV actresses to film stars for advertisements
D. quality rather than the outside of products is more concerned
B. damage the image of a celebrity in the eyes of the general public
C. cut short the artistic career of a celebrity in show business
D. influence the price of a celebrity"s products
B. celebrity and market potential
C. celebrity and fashion design
D. celebrity and clothing industry
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