题目
英语翻译
In addition to its physical and societal environments,each company operates within its competitive environment.The competitive environment varies by industry,company,and country,and so,accordingly,do international strategies.For example ,companies in industries with homogenous products,such as copper tubing,compete more on price than do companies in industries that compete more on differentiated and innovative products,such as branded toothpaste or state-of-the-art computer chips.Strategies for the former are usually more influenced than the latter by cost savings,such as developing better equipment and operating methods,producing on a large scale to spread fixed costs over more units,and locating to secure cheap labor and materials.
In addition to its physical and societal environments,each company operates within its competitive environment.The competitive environment varies by industry,company,and country,and so,accordingly,do international strategies.For example ,companies in industries with homogenous products,such as copper tubing,compete more on price than do companies in industries that compete more on differentiated and innovative products,such as branded toothpaste or state-of-the-art computer chips.Strategies for the former are usually more influenced than the latter by cost savings,such as developing better equipment and operating methods,producing on a large scale to spread fixed costs over more units,and locating to secure cheap labor and materials.
提问时间:2021-03-01
答案
至于物质环境和社会环境,每一个公司都在一个竞争的环境里运作.这样的竞争环境可以按产业,公司类型或者国家等等进行分类,根据不同的分类采取不同的国际策略.比如生产同质产品的公司,拿铜管来说,它们的竞争主要是在价格上;如果按产业分类,那公司们的竞争主要在产品的差异和创新上.比如品牌牙刷或者先进的电脑芯片,前者的竞争会比后者更容易受单位生产成本的影响,包括更有效率的生产设备和运作机制,大规模生产来获得相对固定的低单位生产成本,以及地理位置能否获得廉价原料和劳动力等.
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