题目
题型：不详难度：来源：
There on the shelves，each bottle, can and box has been carefully designed to speak to the inner self of the consumer(消费者), so that he is buying not only a product but also his belief in life. Scientists have studied on this and found that the look of the package has a great influence on the “quality” of the product and on how well it sells, because “Consumers generally cannot tell between a product and its package. Many products are packages and many packages are products,” as Louis Cheskin, the first social scientist studying consumers’ feeling for packaging, noticed.
Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human attention quickly. Take V8 for example. For many years，the bright red color of tomatoes and carrots on the thin bottle makes you feel that it’s very good for your body. And the word “green" today can keep food prices going up.
Shapes are another attraction．Circles often mean happiness, because they are pleasing to both the eye and the heart. That’s why the round yellow M sings of McDonald’s are inviting to both young and old.
This new consumer response(反应)to the colors and shapes of packages reminds(提醒)producers and sellers that people buy to meet the needs of both body and heart.
小题1:According to the passage, ______ seems to be able to persuade a consumer to buy the product.
| A．the pleasing color of the package |
| B．the special taste of the product |
| C．the strange shape of the package |
| D．the belief in the product |
| A．vegetable dish | B．healthy juice |
| C．hard drink | D．red vegetable |
suggests that consumers today are .
| A．starting to notice the importance of new food |
| B．enjoying the beauty of nature more than before |
| C．beginning to like green vegetables |
| D．paying more attention to their health |
| A．Colors and Shapes |
| B．Packaging Can Talk |
| C．The response to the packages |
| D．What is packing? |
答案
小题1:D
小题2:B
小题3:D
小题4:B
解析
小题1:细节理解题。根据第三段的第一句话可知答案。
小题2:推理判断题。根据第三段可知V8是一种装在瓶子里的让人感觉对身体有益的饮品。
小题3:细节理解题。根据文章最后一段，消费者愿意买对人身心健康都有好处的产品，所以“the word‘green’today can keep food prices going up”，故选D。
小题4:推理判断题。根据第四段可知圆形能给人幸福、平静的感觉。
核心考点
试题【There are thousands of things to be sold that are of all colors and shapes in a 】；主要考察你对题材分类等知识点的理解。[详细]
举一反三
1. Jay Chou He is not handsome. When he hums no one can understand him. But the 28yearold Taiwan singer has stolen the hearts of many boys and girls who were born in the 1990s. They are crazy about him. Huang Kaiqin, a 16yearold Shanghai student, said，“I love him! I love everything from his lyrics to his melody(旋律), and to his attitude toward the life. ”
2. PSP Its full name is Play Station Portable and it"s a Sony product for game fans. Teens love it because PSP is better than the Game Boy in terms of pictures, controls and choices of games. With a PSP you can also play MP3 or MP4, watch movies and so on.
3. Naruto Among all the popular cartoons and comic books, the Japanese manga series has been this generation"s favorite read. Naruto, who was orphaned at birth, grows from being a naughty boy to a powerful ninja (日本武士). Naruto teaches readers that honor is very important and not to give up, even if something is hard to achieve.
4. iPods MP3s are not in any way, shape or form. But the iPod is amazing because it is a complete library of music in your hand. Post90s are always excited about the latest product.
5. Tuzki Tuzki, the white and hairy baby rabbit, was not born until January this year. But Tuzki"s popularity has been spreading quickly among post90s who like QQ and MSN. Wang Lin, a college student, created the cool little rabbit.
6. Chat lingo On the Internet, the chat lingo is cool and convenient. But one day, teachers notice a new generation of errors entering their students" essays. Words such as “3Q”，“ORZ” and “b4” confuse adults but are part of teens" everyday lives.
小题1:Which of the following is WRONG?
| A．The latest product among teens is iPod. |
| B．Naruto is a character in a popular cartoon. |
| C．Some adults don"t understand their children"s words. |
| D．Tuzki is a college student born in January. |
| A．He wants to make teens born in the 1990s understand more. |
| B．He criticizes the teens born in the 1990s. |
| C．He doesn"t understand the young at all. |
| D．He feels worried about the young. |
| A．the post1990s | B．fashionable people |
| C．teens with electronic products | D．chatting generation |
Every child, regardless of(不管) the surroundings into which they are born，has the right to achieve their potential. And we recognize that, as a nation，it is a long way to achieve this goal. But rights come with responsibilities and what worries people is that we are in danger of ignoring the latter.
Far too many children are behaving badly at school，even to the point of being violent to teachers. This is terrible enough，but it is hard to be surprised since many children are just mirroring the behavior of their parents. Too many are starting school unable to hold a knife and fork, unused to eating at a table，and unable to use the toilet properly.
We are in danger of becoming a nation of families living separate lives under one roof. The bedroom, once a place to sleep，has become the living space for the young. Spending hours in front of computer screens, on social networking sites or being addicted to computer games, children and young people spend little time with their parents. Parents are unable to monitor just what their children are watching.
Schools cannot right the wrongs of society and teachers cannot become substitute (代替)parents. Both parties need to work together. Parents must be helped and given confidence to take back control. They are responsible for setting limits to their children’s behavior and sticking to those limits when things get tough(困难). They are responsible for setting a good example to their children and for devoting that most precious of resources---time---so that children come to school ready and willing to learn.
小题1:In the opinion of the writer, what problem do people ignore?
| A．The school violence. |
| B．The pressure of students’ learning. |
| C．The right to achieve students’ potential. |
| D．the responsibilities of the students. |
| A．dissatisfied | B．unconcerned | C．understanding | D．tolerant(容忍的) |
| A．parents and children live in their separate rooms |
| B．parents care little about children’s life at home |
| C．children don’t live with their parents in the same room |
| D．children spent little time with their parents at home |
| A．schools can’t correct the wrongs that society does to teachers |
| B．teachers have no responsibility for playing the role of parents |
| C．parents should spend time with children making them ready to learn |
| D．students are responsible for making themselves known in society |
When Tim Becker gets in his car to go shopping, he doesn’t 36 drive to a store and back home. He always looks 37 up and down the streets of his neighborhood. He looks for anything 38 such as strange cars, loud noises, 39 windows , or people gathering on street corners.
Tim 40 to a neighborhood watch group in Stoneville Indiana, USA. The neighborhood watch group 41 on the third Wednesday of every month. That’s 42 Tim gets together with about ten of his neighbors to discuss community 43 . Members of the neighborhood watch group want to help the police 44 their homes , streets, and families safe.
Tina Stedman , president of 45 neighborhood watch group , agrees with Tim . “People seem to think that crime(犯罪) happens to other people but not 46 them. Well , it’s never happened to me,” she said, “but I don’t think anyone has the 47 to steal from other people or to make them feel 48 sitting in their own homes.
Alex, a member of the group, said that all the neighbors 49 out for one another. “We 50 each other’s homes. We keep watch on the neighborhood at night and on weekends .Usually a 51 of four or five of us goes out together. If something doesn’t look right, then we call the 52 . For example, if we notice a group of teenagers who seem to be looking for 53 , or someone destroying property（财产）, we report to the police.”
Alex feels the neighborhood watch groups 54 a lot in keeping crime down. Her husband Jim agrees, “Police are good people, but they don’t do 55 .”
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My money has finished and my friends have gone, said the young man. What will happen to me now?
Don"t worry , young man, answered Nasreddin. Everything will soon be all right again. Wait ,and you will soon feel much happier.
The young man was very glad .Am I going to get rich again then? he asked Nasreddin.
No, I didn"t mean that, said the old man. I meant that you would soon get used to being poor and to having no friends.
小题1:An old man died and left his son_______.
| A．nothing | B．some gold | C．much money | D．only a house |
| A．short of money | B．quite poor and sick |
| C．in trouble | D．quite poor and alone |
| A．he would become rich again |
| B．he would soon feel much happier |
| C．he would become clever |
| D．he would have more friends |
| A．would get rich again |
| B．would get used to having nothing |
| C．would get used to being in trouble |
| D．would get out of poorness |
| A．that money is everything |
| B．that money makes the mare go |
| C．to save each penny |
| D．that misfortune tests the sincerity of friends |
Angry, he threw off his helmet and ran over to explain to the ___38___ why the call was wrong. Before his ___39___ really got out of control, someone pulled him away, and he walked to the bench---___40___.
Long after the coaches, players, and fans had gone home, he realized the impact of his ___41___. Like most of us do when we are faced with the __42___ of our actions, he could have just let it go, reasoning, “Everybody ___43___ it.”
However, in the silence of his heart, he knew that just ___44___ everyone else does it, that doesn’t make it all right. And so, long after his friends had gone home, he ___45___ that coach back up to the school—not to ___46___ his car. No, the boy tracked this man down so he could tell him face to face, “I’m sorry, Sir. It was all my___47___.”
It takes true courage to stand up to face the ___48___ we all make and say, “I was wrong. I’m sorry.” What makes this ___49___ unique is that it wasn’t meant for the world to ___50___, it was meant simply as a way to stay ___51___ to his own heart.
The truth is at one time or another we have all been this boy --- ___52___ out in anger, saying hurtful things, and feeling ___53___ for doing so. But the real test comes later when we are ___54___ with the choice to say “sorry” or to walk away thinking, “Ah, they’ll get over it.”
Maybe the “they” is a customer, a friend, or a child. Whoever it is, don’t pass up the opportunity to get right with your own heart. The time for apology is now! Courage is a ___55___ of the heart.
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