题目
题型:不详难度:来源:
That afternoon, they agreed to be partners. And they set a goal: to open 32 stores in ten years. After doing some research, buck wrote a check for $1000. DeLuca rented a storefront (店面) in Connecticut, and when they couldn’t cover their start-up costs, Buck kicked in another $1000.
But business didn’t go smoothly as they expected. DeLuca says, “After six months, we were doing poorly, but we didn’t know how badly, because we didn’t have any financial controls.” All he and Buck knew was that their sales were lower than their costs.
DeLuca was managing the store and going to the University of Bridgeport at the same time. Buck was working at his day job as a nuclear physicist in New York. They’d meet Monday evenings and brainstorm ideas for keeping the business running. “We convinced ourselves to open a second store. We figured we could tell the public, ‘We are so successful, we are opening a second store.’” And they did—in the spring of 1966. Still, it was a lot of learning by trial and error.
But the partners’ learn-as-you-go approach turned out to be their greatest strength. Every Friday, DeLuca would drive around and hand-deliver the checks to pay their suppliers. “It probably took me two and a half hours and it wasn’t necessary, but as a result, the suppliers got to know me very well, and the personal relationships established really helped out,” DeLuca says.
And having a goal was also important. “There are so many problems that can get you down. You just have to keep working toward your goal,” DeLuca adds.
DeLuca ended up founding Subway Sandwich, the multimillion-dollar restaurant chain.
小题1:DeLuca opened the first sandwich shop in order to ____.
A.support his family |
B.pay for his college education |
C.help his partner expand business |
D.do some research |
A.He put money into the sandwich business. |
B.He was a professor of business administration. |
C.He was studying at the University of Bridgeport. |
D.He rented a storefront for DeLuca. |
A.It stood at an unfavorable place. |
B.It lowered the prices to promote sales. |
C.It made no profits due to poor management |
D.It lacked control over the quality of sandwiches |
A.had enough money to do it. |
B.had succeeded in their business |
C.wished to meet the increasing demand of customers |
D.wanted to make believe that they were successful |
A.Learning by trial and error. |
B.Making friends with suppliers. |
C.Finding a good partner. |
D.Opening chain stores. |
答案
小题1:B
小题2:A
小题3:C
小题4:D
小题5:A
解析
小题1:B 推理题。根据第一段2,3行I’m going to college, but I need a way to pay for it,可知他开三明治店是为了挣钱付学费,故B正确。
小题2:A 细节题。根据第二段Buck wrote a check for $1000. DeLuca rented a storefront (店面) in Connecticut, and when they couldn’t cover their start-up costs, Buck kicked in another $1000.可知Buck在店里投入了很多的资金。故A正确。
小题3:C 推理题。根据文章第三段尤其是最后一句All he and Buck knew was that their sales were lower than their costs.可知他们的管理很糟糕,且赔本。故C正确。
小题4:D 细节题。根据第四段4,5行We figured we could tell the public, ‘We are so successful, we are opening a second store.可知他们这样做是为了让别人相信他们的生意很好。
小题5:A 细节题。根据第四段最后两行And they did—in the spring of 1966. Still, it was a lot of learning by trial and error.可知他们从失败中学习了很多,故A正确。
核心考点
试题【It was the summer of 1965. DeLuca, then 17, visited Peter Buck, a family friend.】;主要考察你对题材分类等知识点的理解。[详细]
举一反三
The week I turned 50, my marriage came to a sudden end.My house, furniture and everything I"d owned was sold to pay debts that I didn"t even know existed.In a week I had lost my husband, my home and my parents who had refused to accept a divorce in the family.
I"d lost everything except my four teenage children.I used every penny I had to buy five plane tickets from Missouri to Hawaii.Everyone said I was crazy to think I could just run off to an island and survive.I was afraid they were right.
I worked 18 hours a day and lost 30 pounds because I lived on one meal a day.One night as I walked alone on the beach, I saw the red orange lava(火山岩) pouring out of Kilauea Volcano in the distance.It was time to live my imagination!
The next day, I quit my job, bought some art supplies and began doing what I loved.I hadn"t painted a picture in 15 years.I wondered if 1 could still paint.My hands trembled the first time I picked up a brush.But after an hour had passed, I was lost in the colors spreading across the canvas(画布) in front of me.And as soon as I started believing in myself, other people started believing in me, too.The first painting sold for $ 1500.
The past six years have been filled with adventures.My children and I have gone swimming with dolphins, watched whales and hiked around the crater rim (火山口边缘) of the volcano.We wake up every morning with the ocean in front of us and the volcano behind us.
The dream I had more than 40 years ago is now reality.I"m living freely and happily ever after.
小题1:Why did the writer go to Hawaii?
A.To make a living. |
B.To spend her holiday. |
C.To free herself from trouble. |
D.To realize her childhood dream. |
A.Get close to wildlife. |
B.Live a free and happy life. |
C.Live in nature with animals. |
D.Become a successful painter. |
A.the writer had never done painting before |
B.the writer"s parents encouraged her to divorce |
C.the writer"s husband took away most of her money |
D.the writer wasn"t sure whether she could survive in Hawaii at first |
Had a new world war started? Palefaced, our young science teacher quickly__32__us for a fire drill. We huddled (卷缩) in little groups on the beach side of the school grounds and__33__the spreading cloud darken the bright spring sky.
Rumors flew every which way,__34__two hours would pass before we got the full story. One rumor we heard was that the Texas City Monsanto Chemical plant had__35__; children whose parents__36__there began to cry.
I__37__—that was where my father was working that day.
The school bell called us back inside, and we were dismissed (解散) to__38__our way home the best way we could. I"d walked a quarter of the threemile trip to my home__39__a car horn frightened me to__40__. My Uncle Barney__41__alongside me in his old Ford. The instant I saw him, I knew my father__42__. Otherwise, Papa would have__43__for me himself.
As if in slow motion from a great distance, Uncle Barney motioned for me to__44__. Numb with grief, I crawled into the back__45__. I barely took notice of the man sitting there, and didn"t recognize him until he__46__me. When Papa put his strong arms around me, I forgot for a moment that Cherokees aren"t supposed to__47__.
Many of my fellow students lost their__48__in the explosion. Tragedy would one day come to our__49__, as it inevitably (不可避免地) comes to all, but one day Texas City blew up, it miraculously (奇迹般地) passed us by. Because he lost his keys on that April morning, as he explained, my father lived for__50__32 years—we were to have a second lifetime forever.
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So I went back home to 24 with my father and stepmother. To their credit, they understood me and were very cool about my coming back. I felt their 25 from the moment I walked in the door. They 26 to let me feel like a failure.
One morning not long after I had come home, my father woke me up saying that my stepmother 27 on the kitchen floor. I went downstairs trying to perform CPR on her 28 it was too late. She was already dead of a massive heart attack.
I’ll never 29 the look on my father’s face when he was given the official news of her passing. I knew at that moment that I had to be 30 because he needed someone to lean on. It was as if our roles had 31 and I was being the protective parent while he took the time to 32 .
I guess the lesson I took from it is that even in our 33 moments we can still be of help to someone who is 34 something much harder. It’s so easy to close ourselves off to the things going on around us, and 35 feel that we are the only ones 36 . Helping someone else could actually help us 37 ourselves.
Needlessly to say I went back to college the next semester, and I studied harder and got my 38 . My father and I developed a bond that was 39 closer than it already was, and I have a much better ability to keep 40 times in perspective.(适当地)
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Thin but energetic, Mr. Jobs showed off a thinner iPad. “ We’ve been working on this product for a while and I just didn’t want to miss this day,” he said.
His absence has concerned investors, especially since the group has given no details of his condition. He was diagnosed with cancer in 2004 and had a liver transplant during almost six moths of medical leave in 2009. People close to him said last month his health had been changing.
Apple’s stock rose more than 2 percent in the minutes after Mr. Jobs began speaking, then gave up some of its gain as he detailed the iPad 2.
The iPad 2 will go on sale in black and white versions in the US on March 11 and in 26 other countries, including the UK and Germany, on March 25. The table is Apple’s biggest product launch since the iPhone three years ago, and is comparable to the iPhone as the most expected in Apple’s history.
Most of the improvements in the latest version had been expected, including front and rear-facing video, which allows video conferencing between iPads, Mac computers and the most recent iPhones and iPods, a larger speaker, a faster processor and other upgrades. The iPad 2 is one-third thinner than the original tablet and slightly lighter, with a 9.7-inch touchscreen. It can run movies, books, games and a complete range of applications. In the US it will work with AT&T and Verizon, the top two mobile carriers. The pricing will be the same to the 2010 iPad at its introduction, ranging from $499 to $829 in six models. But Apple dropped prices on the older iPad on Wednesday by $100 across the board.
Apple has made the most of its year-long head start in tablets, selling 15,000,000 units of the older iPad last year and taking about 85 percent of the market. Forrester predicted that the iPad 2 would clain 80 percent of the US market this year, or 20,000,000 out of 24,000,000 total shipped. This prediction was based on both the technical improvements to the iPad 2, and the distribution difficulties and higher prices for Apple’s rivals.
Motorola, BlackBerry maker Research in Motion, Samsung and others have brought out competing tablets, many based on Google’s Android software.
Mr. Jobs said the rest of the field was still catching up with the first iPad and their markets for applications designed for tablets had, at best, 100 small programs. This compares with 65,000 on Apple’s applications store.
小题1:Why are the investors of Apple worried according to the text?
A.Apple’s stock price changes a lot |
B.Steve Jobs’ health condition is not stable |
C.The iPad 2 has some technical drawbacks |
D.Apple faces strong competition from other companies. |
A.the weight | B.the speaker |
C.the thickness | D.the pricing at the introduction |
A.about 15,000,000 | B.about 17,000,000 |
C.about 20,000,000 | D.about 24,000,000 |
A.the low price |
B.the Android software |
C.the full kinds of models |
D.the tens of thousands of applications |
A.Jobs on Stage to Introduce iPad 2 |
B.iPad 2 Better than the Original |
C.Best Applications for iPad 2 |
D.iPad 2 vs. Competitors |
But the late-night text does not annoy Brandon. He gets frequent messages and calls, even after bedtime. And he can’t imagine life without them. “ If I didn’t have a cell phone, I wouldn’t be able to talk to my friends or family as often,” he told TFK.
Brandon’s use of technology doesn’t stop there. He also has a computer, a TV and three video-game consoles in his room. With so many choices, it is no surprise that when he is not at school, he spends nearly every waking minute using one or more of these devices. Brandon is hardly alone. According to a recent study by the Kaiser Family Foundation, kids aged 8 to 18 are spending more time than ever before using electronic devices. How much time? More than seven and a half hours a day on average, the study found. That’s about an hour more than just five years ago.
The jump is the result of a huge explosion in mobile devices, says Victoria Rideout, the lead author of the study. Today, nearly seven out of ten kids have cell phones. Just five years ago, it was four out of ten.
“ These devices have opened up many more opportunities for young people to use media, whether it’s on the bus, on the way to school or waiting in line at the pizza parlor,” says Rideout.
Often, kids multitask, or use more than one device at a time. “ If you’ve got a chance to do something on your computer and take a phone call and have the TV on in the background, why not?” Media expert Cheryl Olson says.
Most experts agree technology has much to offer kids. But some worry the kids could be missing out on other activities like playing outside or hanging out with friends. “ It’s a matter of balance,” says Olson. “ You’ve got to work on it.”
Multitasking while doing homework is another concern. Some kids listen to music, watch TV or use the phone while doing their homework. “It’s important to make sure that you can stop and concentrate on one thing deeply,” says Rideout.
Logan Jones, 11, of Maumelle, Arkansas, describes himself as a “game freak”. Still, he is glad not to have unlimited time with his PlayStation 2. “I’ll tell my mom I’m going to play a game, and she’ll say, ‘Okay, but only for 30 minutes,’”, Logan told TFK.
With new and exciting devices hitting stores every year, keeping technology use in check is more important than ever. “ Kids should try,” adds Rideout. “:But parents might have to step in sometimes.”
小题1:The text is mainly about kids’ _________
A.cell phone use | B.various hobbies |
C.favorite video games | D.using electronic devices |
A.Brandon feels annoyed about his late-night message. |
B.Olson is against teenagers’ using mobile phones. |
C.many teenagers lack friends in their middle school |
D.kids have too many electronic devices to choose from |
A.Watching TV while using the computer |
B.Talking on the phone while lying on the sofa. |
C.Playing video games after having lunch. |
D.Listening to loud music while relaxing. |
A.in order | B.in store | C.in sight | D.in control |
A.do homework while watching TV |
B.do homework in a place without disturbance |
C.spend more time on homework |
D.have less homework |
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