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英语翻译
随着手机发展的不断完善,由于智能手机领域的巨大利润,手机企业纷纷争夺这一诱人市场,手机市场形成既充满机遇、有竞争激烈的格局.诺基亚公司作为世界移动终端设备的国际巨头,在过去的十几年中取得了无与伦比的市场和品牌发展,但随着新的时代形势的发展,诺基亚如果要继续在激烈的市场中取得过去的成绩就必须重新筹划企业的竞争战略,建立和保持竞争优势.论文通过阐述诺基亚公司如何在新的竞争形势下建立和实施竞争战略这一课题,对如何增强诺基亚公司的市场竞争力,建立和保持竞争优势,提出了自己的一些建议,希望对诺基亚及中国本土手机企业的可持续发展提供一定的借鉴和指导意义.

提问时间:2020-08-07

答案
随着手机发展的不断完善,由于智能手机领域的巨大利润,手机企业纷纷争夺这一诱人市场,手机市场形成既充满机遇、又竞争激烈的格局.
In view of the constant advancement in the development of mobile phones,there are enormous profits in the field of smart-phones and all the mobile phone manufacturers are battling for a stake in this coveted market,creating a setting full of opportunities but with intense competitions.
诺基亚公司作为世界移动终端设备的国际巨头,在过去的十几年中取得了无与伦比的市场和品牌发展,但随着新的时代形势的发展,诺基亚如果要继续在激烈的市场中取得过去的成绩就必须重新筹划企业的竞争战略,建立和保持竞争优势.
As an international giant in the world’s mobile terminal devices,Nokia had captured an unparalleled market share and had achieved significant brand development in the past decade or so.However,with the developing situation in the new era,if Nokia intends to continue its past performance in this intensely competitive market,it must establish and maintain a competitive edge by revamping the planning of its corporate competitive strategy.
论文通过阐述诺基亚公司如何在新的竞争形势下建立和实施竞争战略这一课题,对如何增强诺基亚公司的市场竞争力,建立和保持竞争优势,提出了自己的一些建议,希望对诺基亚及中国本土手机企业的可持续发展提供一定的借鉴和指导意义.
By elaborating on the issue of how Nokia establishes and implements its competitive strategy under the new competitive situation,this paper offers some suggestions on ways to enhance Nokia’s market competitiveness,as well as on approaches to establish and maintain its competitive edge.Hopefully,these suggestions can provide some references and guidance to the sustainable development of Nokia and China’s local mobile phone manufacturing companies.
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