当前位置:高中试题 > 英语试题 > 题材分类 > On hearing the words “Just do it!”,you will know there is a Nike product nearby....
题目
题型:不详难度:来源:
On hearing the words “Just do it!”,you will know there is a Nike product nearby.If it’s “Always Coca-Cola”, you can be sure someone wants to sell you a refreshing drink.
An advertising slogan(广告标语)is to a brand what eyes are to a personThe slogan helps people understand the brand better by telling them what it wants to sell to its customers.Good slogans 1eave a message inside people’sminds.It’s almost certain that every brand has a popular slogan.
Here are a few examples:   
“Just do it!”一This slogan speaks out to teens.It tells them to do something,but only if they think it’s worth it.And if so,why not do it wearing Nike? “Always Coca-Cola.”一Coke’s slogans change every few years,but this one has enjoyed lasting popularity because it shows the brand’s spirit.It seems to say “coke is the only drink there is;there are no other forms of drinks.”   
“Share moments,share life.”——This slogan from Kodak connects photos and beauty.It asks people to remember the happy moments in life by taking photos of them—using Kodak film of course! 
小题1:what would be the best title for the text?
A.Just Do It!
B.Slogan And Brand
C.Famous slogans
D.What Is A Good slogan?
小题2:which of the following can best explain the underlined sentence ?(Para.2)  
A.A good advertising slogan should draw people’s attention.
B.A brand should have an advertising slogan just as people have eyes.
C.An advertising slogan is as important to a brand as eyes are to a person.
D.An advertising slogan acts as the eyes of a brand
小题3:The word “them’’ in the last paragraph refers to
A.people B.the happy moments
C.photos and beautyD.Kodak film

答案

小题1:B
小题1:C
小题1:B
解析

核心考点
试题【On hearing the words “Just do it!”,you will know there is a Nike product nearby.】;主要考察你对题材分类等知识点的理解。[详细]
举一反三
Every once in a while, it is necessary to take a step back in order to take a long, hard look at where we are in our lives. At this point, it is good to ask yourself a bunch of critical questions. Are you at the point in your career where you want to be ? Have you so far accomplished all of your goals in life ? If so, then maybe it is time to make goals that stretch yourself a bit more. If you have not accomplished your goals in life, then perhaps you have made the mistake of setting too many goals or trying to accomplish them at an unnaturally fast pace.
It is necessary to set reasonable, intelligent goals in order to succeed in life. Do not be unrealistic because life is not a fairy tale. But you should try to recognize what you want, and to be as specific as possible when attempting to visualize(形象化) or otherwise express what your goals in life are.
In order for a goal to sufficiently motivate you, it needs to be a major one. The bigger your goals are, then the more motivated you will need to be to work towards accomplishing them. If you want, for example, to be the greatest concert pianist, in the world, then you are going to find yourself a lot more motivated than you would be if your goal were merely to, say, play a couple of Beethoven pieces extremely well. If you are a beginner, then no doubt mastering those tough songs is a very intelligent and realistic goal to set. But if that is your only goal as a pianist, then you will stop growing as a pianist once that goal has been achieved. This is why it is necessary to constantly stop and re-evaluate our goals so that we are aware of what they are, and thus stay motivated.
小题1:From the passage, if your goals have all been achieved, you should then ______.
A.ask yourself some serious questions
B.take a hard look at your success
C.set some other intelligent goals
D.stretch yourself to relax
小题2:By saying “life is not a fairy tale”, the author suggests that you should ________ .
A.set as big a goal as possible
B.try hard to realize your dream
C.make your goals practical
D.abandon all your ambitions
小题3: To perform several Beethoven pieces well is a goal that _______.
A.is not suitable for the pianist
B.is appropriate for a beginner
C.stops you from growing as a pianist
D.is very easy to achieve
小题4:What is the best title for the passage ?
A.Set Intelligent Goals for Yourself
B.Try to Accomplish Your Goals
C.Get Yourself More Motivated
D.Goals Help You to Succeed

题型:不详难度:| 查看答案
A boy was walking home from school when he saw a large, tempting (诱人的)apple on one of the branches of an apple tree hanging out over a tall fence. The boy wasn’t much of a fruit-eater,  1 a bar of chocolate if given the choice, but, as they say, the forbidden fruit can be tempting. Seeing the apple, the boy wanted it. The more he looked at it, the     2   he felt and the more he wanted that apple.
3    as high as he could, but even at his tallest  4  , he was unable to touch it. He began to  5 up and down , as high as he could, at the  6  of each jump stretching his arms to get the apple . Still it remained out of .   Not giving up , he thought , if only he had something to  8 on . His school bag wouldn’t give enough height and he didn’t want to  9  the things inside , like his lunch box , pencil case , and Game boy. Looking around, he hoped he might find an old box , a rock , or , with luck , even a ladder , but it was a tidy neighborhood and there was nothing he could use. He had tried everything he could think to do. Without seeing any other choices , he gave up and started to walk   10  . At first he felt angry and disappointed thinking about how hungry he had become from his  11  , and how he really wanted that apple .The more he  12 like this , the more unhappy he became.
However ,the boy of our story was a pretty smart guy, even if he couldn’t always get what he wanted .He started to say to himself . This isn’t    13 ,I don’t have the apple and I’m feeling miserable as well. There’s 14   more I can do to get the apple-that is unchangeable-but we are supposed to be able to  15  our feelings. If that’s the case, what can I do to feel better?
小题1:
A.preferringB.offeringC.receivingD.allowing
小题2:
A.sadderB.angrierC.hungrierD.tastier
小题3:
A.ExpandingB.StretchingC.SwingingD.Pulling
小题4:
A.strengthB.lengthC. range D.height
小题5:
A.jumpB.lookC.walkD.glance
小题6:
A.tipB.stageC.topD. level
小题7:A hope         B. hand        C.  sight          D.  reach
小题8:
A.putB.standC.get D.hold
小题9:
A.breakB. shakeC.take D.strike
小题10:
A.backB. awayC.upD.down
小题11:
A.wishesB. beliefsC.effortsD.goals
小题12:
A.thoughtB.imaginedC.triedD.claimed
小题13:
A.skilfulB.cheerfulC.harmful D. helpful
小题14:
A.something B.anythingC.everythingD.nothing
小题15:
A.changeB.expressC.forgetD.describe

题型:不详难度:| 查看答案
Last weekends, my kids along with few other kids from the neighborhood volunteered to help me wash my car. My 10-year-old daughter came up with the idea of   31  other people’s cars as well. It was pretty   32  outside and I had no plans to   33  to be in the bright sun. She   34  wanted to give lemonade(柠檬汽水)to passersby for free. I had seen little kids  35  and sell fresh lemonade for a small cost but not free. Although I felt   36  , I decided to help her.  37 she asked me, “What if we   38  this a smile car wash?” I couldn’t hold back my tears and   39  her and the other kids to go outside the house and come up with   40  ideas. While I kept myself busy in drying the car, the gang walked up to me with a(n)   41  with beautiful images of smiles. They had “Free Car Wash” written on it and the   42 of their exercise was “smile”. It was pretty neat to see a team of kids ranging 5-11 years with the   43  to do something for others.
All that seemed   44  and came right from their heart. Nothing seemed to   45  to them: their playtime, the heat outside—they just wanted to   46  others and do something nice in the community!
I helped them make some fresh lemonade and brought out some additional   47  to help clean cars. The passersby were   48  and one even shouted back to them saying “God Bless You, my kids…” One of them even tried giving them 5 dollars, which they refused. A pretty heartwarming   49 ! I feel blessed by being   50  by such wonderful and loving souls.
小题1:
A.decoratingB.repairingC.washingD.drying
小题2:
A.dirtyB.hotC.differentD.quiet
小题3:
A.practice B.avoidC.continueD.suggest
小题4:
A.hardlyB.thereforeC.alreadyD.further
小题5:
A.serveB.enjoyC.buyD.choose
小题6:
A.difficultB.popularC.confusedD.worried
小题7:
A.LuckilyB.SimplyC.ThenD.Finally
小题8:
A.orderB.leaveC.makeD.show
小题9:
A.encouragedB.expectedC.invitedD.challenged
小题10:
A.familiarB.readyC.changedD.creative
小题11:
A.boardB.pictureC.ideaD.car
小题12:
A.purposeB.troubleC.secretD.theme
小题13:
A.needB.dutyC.imaginationD.skill
小题14:
A.importantB.disappointingC.hopefulD.natural
小题15:
A.matterB.objectC.belongD.refer
小题16:
A.relaxB.tryC.helpD.smile
小题17:
A.friendsB.ragsC.childrenD.Fruit
小题18:
A.interestedB.amazedC.boredD.frightened
小题19:
A.sceneB.giftC.storyD.explanation
小题20:
A.supportedB.understoodC.refusedD.surrounded

题型:不详难度:| 查看答案
For a long time, a boy wondered why his next-desk-pal was always the first in the class, whereas he could only rank the 21st. At home, he asked his mom, “Am I more stupid than other kids? How come I always lag behind? I just can’t come up with an answer.” Mom was aware that her son’s self-respect had been damaged by the ranking system, but she didn’t know what to say to help.
She was tempted (想要) to say that intelligence differs and that yes, her son’s friend really was the smarter boy. But that would have so upset her son. Thank goodness she resisted the temptation to say it.
Her son and his friend went on to high school that year, but despite trying as hard as he could, her son’s friend still outdid him. But she was proud of her boy for his hard work, sincerely proud. It was around this time she decided to take him on a trip to the seaside. On the trip, she at last found an answer for him.
Today her son no longer cares about rankings. He doesn’t have to, for he himself is now the top of the class – at the top national university he attends. Invited to speak to his old high school, he mentioned a valuable childhood experience: “Once, on a trip to the sea, my mother and I were lying on the beach. She pointed to the sea and said to me: ‘Do you see the seabirds fighting for food out there? When a wave comes near, the little birds rise quickly. The “clumsy” seagulls (海鸥) are far less agile (灵活的) and have to struggle to get away from the wave. But these “clumsy” birds prove to have the biggest, strongest wings, which open the widest and allow the bird to travel the furthest. When the season changes, they leave for foreign shores, leaving the little birds behind. Son, I have a feeling that you are one of those seagulls.”
小题1: From the first paragraph, we could conclude the mother ______.
A.knew her son was not bright enough
B.saw the negative effects of the ranking system
C.decided to help with her son’s school work
D.was troubled by her son’s low rankings
小题2:The mom was glad she didn’t give an answer at first because ______.
A.she knew her son would forget his rankings soon
B.she felt intelligence doesn’t mean everything
C.she knew he was not strong enough for the truth
D.she wanted to avoid another blow to her son’s self-respect
小题3:The story conveys the message that ______.
a. only rankings show intelligence
b. hard work and confidence can lead to a change in rankings
c. parents should see children’s strengths and encourage them
d. competition between students is good for society
A.bc B.cd C.abc D.bcd
小题4: Which of the following would be the best title for the story?
A.How important are rankings?
B.Little birds and seagulls
C.The answer Mom gave
D.Hard work pays off!

题型:不详难度:| 查看答案

Weeks passed and the ___30_____over the coming Christmas grew into restlessness until the last day of ___31___before the holiday break. I smiled in ___32____as the last of them hurried out the door. Turning around I saw David ____33___standing by my desk. 
“I have something for you,” he said and ___34___ from behind his back a small box.  ____35___it to me, he said anxiously. “Open it.” I took the box from him, thanked him and slowly unwrapped it. I lift the lid and to my ___36___saw nothing. I looked at David’s smiling face and back into the box and said, “The box is nice, David, but it’s ___37____”.
“Oh no, it isn’t,” said David. “It’s full of love, my mum told me before she died that love was something you couldn’t see or touch unless you know it’s there.”
Tears filled my eyes ___38___I looked at the proud dirty face that I had rarely given ____39___to. After that Christmas, David and I became good friends and I never forgot the meaning ____40___the little empty box set on my desk..     
小题1:
A.anxiousB.courageousC.seriousD.cautious
小题2:
A.warningB.ringing C.callingD.yelling
小题3:
A.scoldedB.wonderedC.realizedD.learned
小题4:
A.modestlyB.naturallyC.inaccuratelyD.inappropriately
小题5:
A.popularB.upsetC.specialD.funny
小题6:
A.expressingB.deliveringC.wearingD.sharing
小题7:
A.practicedB.wanderedC.studiedD.stayed
小题8:
A.wouldB.shouldC.mightD.could
小题9:
A.aim atB.turn to C.put offD.head for
小题10:
A.argumentB.excitementC.movement D.program
小题11:
A.schoolB.year C.educationD.program
小题12:
A.reliefB.returnC.vainD.control
小题13:
A.weakly B.sadlyC.quietlyD.helplessly
小题14:
A.searchedB.found C.raised D.pulled
小题15:
A.HoldingB.Handing C.SendingD.Leaving
小题16:
A.delightB.expectation C.appreciationD.surprise
小题17:
A.cheapB.emptyC.uselessD.improper
小题18:
A.asB.untilC.becauseD.though
小题19:
A.advice B.support C.attentionD.command
小题20:
A.fromB.behindC.overD.towards

题型:不详难度:| 查看答案
版权所有 CopyRight © 2012-2019 超级试练试题库 All Rights Reserved.