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Professor Barry Wellman of the University of Toronto in Canada has invented a term to describe the way many North Americans interact(互动)these days.The term is “networked individualism”.This concept is not easy to understand because the words seem to have opposite meanings.How can we be individuals(个体)and be networked at the same time?You need other people for networks.
Here is what Professor Wellman means.Before the invention of the Internet and e-mail,our social networks included live interactions with relatives,neighbors,and friends.Some of the interaction was by phone,but it was still voice to voice,person to person,in real time.
A recent research study by the Pew Internet and American Life Project showed that for a lot of people,electronic interaction through the computer has replaced this person-to-person interaction.However,a lot of people interviewed for the Pew study say that’s a good thing.Why?
In the past,many people were worried that the Internet isolated(孤立)us and caused us to spend too much time in the imaginary world of the computer.But the Pew study discovered that the opposite is true.The Internet connects us with more real people than expected—helpful people who can give advice on careers,medical problems,raising children,and choosing a school or college.About 60 million Americans told Pew that the Internet plays an important role in helping them make major life decisions.
Thanks to the computer,we are able to be alone and together with other people—at the same time!
小题1:The underlined phrase “networked individualism”probably means that by using computers people_______.
A.stick to their own ways no matter what other people say
B.have the rights and freedom to do things of their own interest
C.do things in their own ways and express opinions different from other people
D.are able to keep to themselves but at the same time reach out to other people
小题2:According to the Pew study,what do many people rely on to make major life decisions?
A.Networks.B.Friends.
C.Phones.D.Parents.
小题3:It can be inferred from the Pew study that_______.
A.people have been separated from each other by using computers
B.the Internet makes people waste a lot of time and feel very lonely
C.the Internet has become a tool for a new kind of social communication
D.a lot of people regard the person-toperson communication as good thing
小题4:Which would be the best title for this passage?
A.We’re Alone on the Internet.
B.We’re Communicating on the Internet.
C.We’re Alone Together on the Internet.
D.We’re in the Imaginary World of the Internet.

答案

小题1:D
小题2:A
小题3:C
小题4:C
解析

小题1:猜义题。根据短文的最后一句话“Thanks to the computer,we are able to be alone and together with other people—at the same time!”可判断出画线部分networked individualism的意思是“我们既可以独自一人待着又同时能与其他人保持着联系。
小题2:细节题。根据倒数第二段中的“About 60 million Americans told Pew that the Internet plays an important role in helping them make major life decisions.”可判断出许多人依靠因特网作出决定。
小题3:细节推断题。根据第二段中的“Before the invention of the Internet and e-mail,our social networks included live interactions with relatives,neighbors,and friends. Some of the interaction was by phone,but it was still voice to voice,person to person,in real time.”可判断出因特网已成为一种新的社会交流工具。
小题4:标题选择题。这篇短文介绍了所创造的一个新概念networked individualism,这个概念揭示了当人们上网聊天时,既保持一个人独处的状态又可以同时与其他人保持联系,所以这篇短文最好的题目是:We’re Alone Together on the Internet。
核心考点
试题【Professor Barry Wellman of the University of Toronto in Canada has invented a te】;主要考察你对题材分类等知识点的理解。[详细]
举一反三
  In a recently published book, I came across some exercises with interesting names such as fishbone diagrams, lotus flowers and clustering. As I used these exercises in my classes, I noticed that students were interested. They said more and wrote more. They enjoyed expressing their ideas and sharing them in groups. They were no longer passively waiting for the bell , but actively taking part in the lesson. I find that creativity can act as a way to increase participation and improve fluency.
Creativity has become a popular word in recent years. Scholars in arts, psychology, business, education and science are all working to get a deeper understanding of it. Robert J. Stemberg is a creativity specialist and Yale professor of psychology. He defines creativity as “the ability to produce work that is both new (original) and appropriate(applicable to the situation ) ”. this definition is useful, as we want our students to use language in a new way and to use it correctly and properly. Mot scholars say there are two types of creativity: big “C” creativity and small “c” creativity. Big “C” creativity refers to genius level thinking that results in artistic masterpieces and scientific breakthroughs. Small “c” creativity refers to everyday level thinking that can be used in any situation our emphasis is on the latter. While it goes without saying that any of our students could go on to be the next Picasso or Edison, our aim is to help students produce more ideas and use language in a new way.
小题1:The underlined words “waiting for the bell ” in the first paragraph probably means______.
A.longing for a phone callB.hoping to have a bell
C.expecting the end of the classD.waiting to speak in the class
小题2: It can be inferred from the passage that the author thinks the exercises in the book were _____.
A.popularB.usefulC.scientificD.creative
小题3:When you use a familiar word in a new way, you are ________.
A creative in the sense of big “C” creativity.
B. creative in the sense of small “c” creativity..
C. not creative in the sense of big “C” creativity..
D. not creative in the sense of small “c” creativity.
小题4:The main purpose of the passage is to _________.
A. show how useful the book is.
B, explain what creativity 
C. discuss how one can be creative 
D. tell what reaching aims at 
题型:不详难度:| 查看答案
Just five one-hundredths of an inch thick and light golden in color, the Lay"s potato chip seems an unlikely weapon for global control. But its maker, Frito-Lay doesn"t think so. "Potato chips are a snack food for the world , "said Salman Amin, the company"s head of global marketing. Amin believes there is no corner of the world that can resist the attractions of a Frito-Lay potato chip.
Frito-Lay is the biggest snack maker in America owned by Pepsico and accounts for over half of the parent company"s $ 3 billion profits every year. But the U.S. snack food market is largely saturated(饱和),and to grow, the company has to look overseas.
Its strategy rests on two beliefs: first, a global product offers economies of scale(规模) with which local brands cannot compete. And second, consumers in the 21st century are drawn to "global" as a concept. "Global" does not mean products that are consciously regarded as American, but ones that consumers--especially young people--see as part of a modern, innovative(创新的) world in which people are linked across cultures by shared beliefs and tastes. Potato chips are an American invention, but most Chinese, for example, do not know that Frito-Lay is an American company. Instead, Riskey, the company"s research and development head, would hope they associate the brand with the new world of global communications and business.
With brand concept a key factor, Riskey ordered a redesign of the Frito-Lay logo(标识). The logo, along with the company"s long-held marketing image of its chips, would help make the company"s global development very easy.
The managers admit that they try to change national eating habits to a food created in America, but they don"t think that means economic imperialism (霸主).  "We"re making products in those countries, we"re adapting them to the tastes of those countries, building businesses and employing people and changing lives , "said Steve Reinemund, Pepsico"s chief manager.
小题1:Amin"s belief is that _________.
A.people all over the world enjoy eating their potato chips
B.the light golden color increases the attraction of their potato chips
C.they must find new ways to promote sales in their country
D.potato chips can hardly control the world market
小题2:What do we learn about Frito-Lay from Paragraph 2?
A.It gives half of its profits to its parent company every year.
B.It needs to turn to the world market for development.
C.Its products used to be popular among overseas consumers.
D.Its development has caused fierce competition in the snack market.
小题3:One of the concepts on which Frito-Lay bases its development strategy is that __________.
A.consumers worldwide today are attracted by global brands
B.products suiting Chinese consumers" needs bring more profits
C.local brands cannot compete successfully with American brands
D.products identified as American will have promising market value
小题4:Why did Riskey have the Frito-Lay logo redesigned?
A.To suit changing tastes of young consumers.
B.To compete with other American chip producers.
C.To change the company"s long-held marketing image.
D.To promote the company"s strategy of globalization.

题型:不详难度:| 查看答案
This is John Roberts reporting from Cardiff. The result of the match which finished at four this afternoon between France and Wales was a draw. Neither side scored. The Dutch referee(裁判)did not allow the one goal which France managed to kick. The reason for this was that a French player was unfortunately off side. So both teams went home disappointed with the game. They particularly admired the French forwards, who were always fast and often threatened the Welsh defense. Once it looked as if the Welsh goalkeeper was in serious trouble. He dived to his right to save a shot from the French centre forward and crashed his head against the goal post. A doctor examined him and he soon began to play again. Of course the large, friendly crowd cheered for him. Wales will certainly welcome another visit from this splendid team.
小题1:This passage is__________.
A.a piece of sports news broadcast over radio
B.a piece of sports news in a newspaper
C.an advertisement about sports
D.an essay about sports
小题2:The underlined word “draw” in this passage means ?
A.An act of pulling.
B.Taking money from a bank.
C.A state in which neither side wins.
D.Making pictures with a pencil or a pen.
小题3:Which of the following sentence is NOT TRUE according to the passage?
A.The French team is a visiting team while the Welsh team is the home team.
B.The French goalkeeper was brave and he didn’t quit the match even after he had his head seriously injured in the game.
C.People liked the French forwards for they were very active on the field.
D.A French player did kick a goal but the referee refused to admit it.

题型:不详难度:| 查看答案
Computers are very important to modern life.Many people think that in the future computers will be used in lots of everyday life.It is thought that we won’t have to go shopping because we will be able to get most things which are sold in shops on the Internet.There will be no more books because we will be able to get all texts from computers.The Internet will be used to play games, see films and buy food.Most telephone calls will be made by computers, too.
Some people are glad about those new ways of shopping and communicating(交流).Others do not think that computers will replace(代替)our old ways.
Some people think that one day we will not read books made of paper. Instead, we will buy and read books using computers, which will keep many different books in them at the same time.We won’t need to turn lots of pages and paper will be saved.Computerized (计算机化的) books will be used more and more.
While many people say it is a pleasure to go into shops and look at things you want to buy.It is also unlikely that many people will want to read large texts on our computers. Because paper books will perhaps be more friendly.Maybe computers won’t change these two habits.
小题1:Which is the main idea of this passage?
A.People like going shoppingB.Reading books is important
C.Computers are importantD.Computer can be used to play games
小题2:There will be no more books because________.
A.There is no paper in the future.B.People don’t like reading books.
C.They are very expensive.D.We can read passages from computers.
小题3:Which of the following is TRUE?
A.We can see films by computers.B.People all like to go shopping by computers.
C.We can’t buy anything using computers.D.All the people like reading books from computers.
小题4:Which of the following is mentioned (提到) in the passage?
A.Computers can help us e-mail our friends.B.We can chat by using computers.
C.Computers can help us make telephone calls.D.We can listen to the music by computers.

题型:不详难度:| 查看答案
When I opened my e-mail the other day, a pretty woman named Rachel appeared on my computer screen. She greeted me by name and started talking with great enthusiasm. Every now and then she stopped to smile at me or blow a kiss. She was reading to me an e-mail from my brother, and a lot of it was about his getting the phone company to give him a high-speed Internet connection. It was pretty cool.
Rache
l was there thanks to a new technology called Facemail. Facemail lets you send e-mail that gets ready to the receiver by an attractive male or female form or by a clown(小丑). The software, which is free, can be downloaded at www. Facemail.com.
Facemail faces are lifelike, and they simulate(模拟) emotions based on emotions that you put in your text. For example, type in-X, and Rachel blows a kiss.
LifeFX, the company that develops the Facemail, is sure there are broad business uses. The reason e-business is not popular, the company says, is that buying over the Internet lacks the human touch. But what if you went to the Nike website and Michael Jordan greeted you by name, waited on you and personally closed the sale? And it is talking with Whirl(惠而浦公司) about using the technology in a computer screen on a fridge. Then if Morn can"t be home when the kids get back from school, she can leave a note with voice and image telling them what there is to eat.
Facemail could get hot fast. Personally, I"m a fan. But Facemail should be used with care. The clown looks lively and funny at first. But if you select the clown, put a few rude words in an e-mail and add some angry emotions, you"ve got a Psycho-mail(疯人型电子邮件).
小题1:The pretty woman that appears on the writer"s computer screen was ______.
A. a woman working on the Internet      B. his brother"s girlfriend
C not a real person                    D. the picture of his pen-friend
小题2: The main advantage of Facemail is that ______.
A.you can hire a beautiful woman to read the e-mail to you
B.you can see the person who sends you the e-mail
C.yon can send an e-mail free of charge
D.e-mail can be attractive in a more lovely way
小题3:The writer mentioned Nike website and Michael Jordan to show that _______.
A.Famous people like Michael Jordan also like to use Facemail
B.Facemail can make shopping on the Internet more interesting
C.Nike website will increase its sales by Jordan
D.Michael Jordan will serve you himself on Nike website
小题4:What is the writer"s attitude towards Facemail?
A.He thinks it needs further improvement.
B.He thinks it cool and funny.
C.He thinks it a danger to the Internet.
D.He thinks people should be careful with Facemail.

题型:不详难度:| 查看答案
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